Fulham Palace Garden

Fulham Palace

House & Garden

Project brief: Kingston University’s “Living Museum” project is to engage people and provide an insight, through the stories of the Bishops of London, into over 1,300 years of English history, and to excite visitors about the potential of Fulham Palace Garden and for it to be noticed by more people.

Client: Fulham Palace House & Garden

Collaborator: Yulim Lee

New Naming System + Building illustration

Garden Journey - New Naming System / Photo Spots Idea

My partner Yulim and I have two main aims for this project:

1. New naming system and photo spots:

To create a whole new experience and encourage visitors to explore thematic routes around the garden guided by Instagram usage.

2. Instagram advertising campaign

To use Instagram tourism as a powerful marketing tool to attract more visitors.

Instagram Advertising Campaign

Map- Pick the best route to find your photography spots

From abstract aerial satellite views of Fulham Palace Garden to develop into different patterns frames for each photo spot.

Photo spots mockup